Category Archives: Event

Genesco speaks at PI Apparel NYC about a PLIM!?!

Johnston & Murphy is just one of the Genesco brands that uses a DeSL PIM + PLM for footwear and apparel development

Genesco really just wanted correct data – one point of entry for a validated single version of the truth to manage their ever increasing number of products, SKU’s, vendors and sales channels. With growing multi-brand requirements for both footwear and apparel, managing and validating their sales and marketing assets became one of the company’s largest hurdles. Excel spreadsheets weren’t cutting it anymore, but a hefty system with all the bells and whistles was overkill. The answer? Start with DeSL’s PIM and slowly add in key aspects of the DeSL PLM, creating a right-sized new hybrid known fondly as a PLIM.

Will you be at PI NYC this year? Be sure to catch the full story.

Hear  ”Start Small & Scale Up” at PI NYC – June 22 @ 1:35 in The Library (2F)

In a DeSL sponsored session at PI Apparel NYC, Alex Carpenter, Senior Business Analyst at Genesco, will present how the company adopted a single system for footwear and apparel that not only prepared product information and sales assets to seamlessly integrate with third parties and provide a one stop multi-channel hub, but also enabled users to deploy key PLM processes to gain even more value.

Discussion includes:

  • Challenges and successes in launching multiple wholesale/retail footwear/apparel brands in a “PLM Lite” environment
  • Empowering designers to move from idea to sketch to bill of materials in a seamless workflow
  • Leveraging custom reporting to replace manual and legacy line sheets and product data sheets
  • Using PIM and modern tools to simplify data collection and create “one version of the truth”

Genesco sells footwear, headwear, and sports apparel through more than 2,775 shoe and cap stores globally. Their operations include Journeys, Johnston & Murphy, Lids Sports division and Schuh, as well as sales of licensed brands such as Dockers and G.H. Bass footwear.

Won’t be at PI NYC? Contact us about your own hybrid solution.

DeSL’s PLM paired with eight interconnected modules allows flexibility for your specific product management needs without expensive customization. It enables you to grow into an entire lifecycle solution at your pace.

Let us develop a solution that fits you.

Or

Learn more about the DeSL PIM and PLM

DeSL To Sponsor Apparel Business and Technology Leadership Conference


DeSl is now a platinum sponsor of the 2014 Apparel Business And Technology Leadership Conference in New York City on October 30th in the Roosevelt Hotel.

Apparel Business and Technology Leadership Conference

Read More …

DeSL to Sponsor and Speak at PI Apparel, London, 15 – 16th July 2014

PI Apparel brings together the fashion/apparel industry to discuss the challenges and opportunities offered by modern technology in the continuous improvement and streamlining of product lifecycles from cradle to grave. This is a must attend event for those interested in Fashion PLM!!

http://apparel.picongress.com/

Read More …

DeSL to exhibit at NRF 2014 in New York 13th-14th January 2014

DeSL is delighted to be participating at “Retail’s Big Show 2014”. If you are interested to hear more about DeSL’s world leading Fashion PLM & ERP solution, come visit us at booth 339 – we look forward to seeing you there!

Read More …

DeSL to sponsor Drapers Fashion Summit 2013


DeSL are delighted to be sponsoring the Drapers Fashion Summit to be held in London, November 21st 2013. Come visit the DeSL booth, we look forward to seeing you there!

Read More …

DeSL to sponsor Product Innovation Apparel Conference, London 16-17 July, 2013!

The Conference is already attracting leading global brand names from the global fashion and apparel industry. Plus, with renowned industry speakers from companies such as VF Corp, Marc Jacobs, Benetton, PVH Corp and many more – this is undoubtedly the UK PLM event of the year!

Read More …

DeSL showcases world leading PLM solution to the UK Fashion Industry

DeSL, a world leading provider of PLM solutions to the global fashion industry, showcased their product suite to leading UK brands at a recent event held at the prestigious Saatchi Gallery, London.

Read More …

London Fashion PLM & Design Seminar to be hosted by DeSL at the Saatchi Gallery

DeSL, a global company delivering integrated web based solutions for the Fashion, Apparel, Textile and Footwear sectors, will be hosting a Fashion PLM and Design Seminar at the famous London Saatchi Gallery, 18th April 2013.

Read More …

Invitation to London Fashion PLM & Design Seminar

Read More …

DeSL hosts Fashion PLM & Design Seminar during NRF 13

During the Big Retail Show in NYC, DeSL hosted a Fashion PLM & Design Seminar. The event was hosted by Marc Friedman, VP Sales North America and Colin Marks, CEO, we were also delighted to have Kara K. Kas, from NYC based Nautica (VF Corporation) speak and share experiences of their DeSL PLM and Adobe Illustrator Integrator benefits. The event attracted representatives from some leading US brands and we look forward hosting our next event in New York. Thanks to all who participated !