Category Archives: Desl Pim

Genesco speaks at PI Apparel NYC about a PLIM!?!

Johnston & Murphy is just one of the Genesco brands that uses a DeSL PIM + PLM for footwear and apparel development

Genesco really just wanted correct data – one point of entry for a validated single version of the truth to manage their ever increasing number of products, SKU’s, vendors and sales channels. With growing multi-brand requirements for both footwear and apparel, managing and validating their sales and marketing assets became one of the company’s largest hurdles. Excel spreadsheets weren’t cutting it anymore, but a hefty system with all the bells and whistles was overkill. The answer? Start with DeSL’s PIM and slowly add in key aspects of the DeSL PLM, creating a right-sized new hybrid known fondly as a PLIM.

Will you be at PI NYC this year? Be sure to catch the full story.
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Genesco’s Branded Group Selects DeSL’s Product Information Management and Supplier Management Solutions

New software offers effective solutions for product information for multi-channel selling, increased supplier visibility and purchase order management for the company

Cardiff, United Kingdom  (March, 31st 2015) — The Genesco Branded Group today announced its selection of DeSL’s PIM, SRM, and Adobe Illustrator Integration solutions to streamline the growing company’s management of product information.

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US clothing giant Men’s Wearhouse extend their DeSL PLM into a full supply chain solution

Following on from their successful implementation of DeSL’s PLM solution, Men’s Wearhouse are now embarking on a Phase 2 project to implement DeSL’s full supply chain solution.

Men’s Wearhouse was founded in 1973 and has grown to have 1,239 stores offering a full selection of designer, brand name and private label suits, sport coats, furnishing and accessories. Additionally, the company operates a global corporate apparel and workwear group consisting of TwinHill in USA and Dimensions and Alexandra in UK. Group annual sales revenues are in the region of $2.3 Billion

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